Our Purpose
TO PUT SOCIAL INJUSTICE TO BED
A purpose greater than your bedroom
Our dream is a world free from social injustice and exploitation.
There are over 50 million people trapped in modern
slavery today. To combat this, we founded Goodnap, a Sleepwear Social
Enterprise. Each piece of sleepwear
empowers women that have faced human trafficking, gender and racial
discrimination, and people who are living with a disability.
Why Does Social injustice Matter?
Social injustice shapes the global economy and the products you rely on everyday —from your clothes to your coffee and tech. Many of these come from regions where workers endure poverty wages and unsafe conditions. Choosing ethical purchases empowers people, supports sustainability, and fosters a better world for everyone—including you.
We empower people by providing access to education, healthcare, and vocational training. Guided by a benchmarked code of ethics, Goodnap creates ethical jobs and supports social justice initiatives.
2. Planet Matters
We choose materials and fabrics that are organic, biodegradable, and kind to the environment. We also repurpose and upcycle, and we adopt best practices at all levels of production to ensure our garments have a positive impact on people, animal, and planet alike.
3. People Powered
You are invited to join a movement of Dreamers, people passionate about making a real difference in the world through their everyday choices and intentional living.
We are learning more about positive change alongside our community, hearing from experts, world-changing organisations, advocates, and creators.
We also ensure that our supply chain information is traceable and accessible to all.
